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29 July / 2003
On the Internet:
Tourism Ministry will use
Digital Maps to Promote Honduras

In order to provide visitors to the Let’s Go Honduras web site with even more information about the country’s main tourist destinations, the Honduran Institute of Tourism (HIT) has signed a cooperation agreement with Red Technologies Honduras, S.A. de C.V. to equip the site with high quality digital maps. Red Technologies will produce, install, run and develop the country’s official digital tourist maps.

This strategic alliance is the result of a cooperation initiative launched by the Institute to seek greater support in developing its web site. Red Technologies will keep the site updated on the country’s tourism events and activities and will place those events on the maps. This service will be provided at no cost to the Institute, whose sole responsibility will be to provide the necessary information to create the maps and update the events.

The innovative system will allow local and foreign tourists alike to use the Internet to access and discover the country’s highways, including distances, the names and locations of departments, municipalities, rivers, lakes and lagoons, and other tourist attractions.

Zoom in and zoom out features will allow users to calculate distances in a variety of different units. The maps will also allow visitors to find specific street addresses in major cities.

These digital tools will be available at www.letsgohonduras.com, the official site of the Ministry of Tourism and the Honduran Institute of Tourism. The site offers visitors the ability to plan, manage and implement business operations using modern information technology and the fastest growing communication medium in history: the Internet.

The Honduran government supports this medium by providing it with a wide variety of institutional information, plus data on key tourist sites, statistics, investment information, press releases and other information of interest to travelers. The site also offers excellent advertising opportunities both nationwide and abroad.

The cooperation agreement, which will help launch one of the country’s newest technologies, was signed by Tourism Minister Thierry de Pierrefeu and Red Technologies General Manager David Pimentel.


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